A Quick Way Creating Your Starup Persona

“Why am I as I am? To understand that of any person, his whole life, from Birth must be reviewed. All of our experiences fuse into our personality. Everything that ever happened to us is an ingredient.” ― Malcolm X, The Autobiography Of Malcolm X Following the previous post of better defining who our community is, along with reading about creating personas here, here and here,  I decided it’s important to create one […]

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Moving Entrepreneurs are the New Entrepreneurs

What do we live for, if it is not to make life less difficult for each other? — George Eliot Who is your community? Why you want to belong to it? What benefits you get from it? What you give back to your community? I’ve been thinking a lot about the community of startup Noodle. Yes, these are entrepreneurs obviously. Yes, some want to come to China or are already in […]

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sleep deprived

What Are Your Sleeping Goals and How You Can Hack Them?

Have you ever tried to hack yourself? But what hack yourself actually means you think…. It basically means optimizing your life for the goals you want to achieve and the ways to measure it. Fortunately, we have many ways to do it with today’s technology. Wearable technology is a hot subject in the last year! And for a couple of years now you can track your exercise, eating and sleeping activities […]

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Getting to know the King of Clean Air: Interview with Mike Murphy of IQAir

Note from Shlomo: After you’ve discovered how to open a design firm on our Dim Sum project, we now take you  to the most famous air purifier company in China to learn from. Enjoy interview #6! Thanks to Tom Wicksteed for conducting the interview! Read addional interview(#4): Bringing Culinary Tourism and Social Entrepreneurship Together – Interview with Adlyn Teoh of Hias Gourmet I met Mike Murphy at IQAir’s head office in […]

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Pitfall to Avoid: How to loose your Google Hangout on Air (HOA) Audience

 ”How do you cope with copycats from other companie sin China?” “Are the downloads on mobile Android stores in China are fake?” Last week we had our #1 online Hangout. It was a great experience for me, full with lots of learning. The quotes are  some of the questions I was asked by my live guests (and friends) during the hangout. I prepared myself as much as I could for the event, […]

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Online Hangout: Things you Didn’t Know About China’s Mobile App Market

Glad publishing the recording of this hangout. There were technical problems with it unfortunately and I’ll publish a seperate post on it, so other can learn from my experience. Anyway, would love to get your comments on it and questions. Hangout slides Things You Didn’t Know About China’s mobile app market from Shlomo Freund

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Testing headlines

Why Headlines A/B Testing is Useless Sometimes?

It’s always good to measure performance and try to improve obviously. The hard thing is finding WHAT to measure. I decided therefore analyzing performance of my posts and which title works best. Blog titles are easy to test and measure as you will see. The result however, was very unexpected. The experiment I’ve decided to do an experiment with titles, just like suggested at the buffer blog. I pushed two titles in […]

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Startup Noodle’s 1st online hangout – How to enter the mobile Apps market in China?

I’m Really excited to open Startup Noodle’s series of online Hangouts. So, get your spot! The first 5 people who register will get to be on air as well, meaning they can ask question and have an active part in the conversation. Still, even if you won’t be on air you will still be able to watch it live, and also ask questions through the the event page comments or […]

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